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How to do network PR prevention? How to prevent cyber crisis in advance?

Your position: Crisis PR > How to do network PR prevention? How to prevent cyber crisis in advance?

Release time: 2019-01-28



1. Establish personnel to deal with the cyber crisis. In view of the destructive nature of the cyber crisis and the special knowledge required to guard against and resolve the crisis, it is necessary for enterprises to set up personnel specifically to deal with the cyber crisis under the public relations section or the network section. It is used to take into account the common public relations strategies and resource allocation of enterprises when the crisis dike employment and crisis occur. In view of the origin of the cyber crisis, it may exist in various processes of enterprise production operations and may involve multiple parts. When the crisis occurs, it is very likely that the task will be unclear. At this moment, a trained cyber security commissioner may wish to take into account planning and handle the crisis at a standard pace, without showing signs of skinnyness.

2. Improve the emergency plan for cyber crisis. The characteristics of the network doomed the unpredictability of the network crisis. Enterprises may not know when, where, in what way, and on what scale the network crisis has occurred, and therefore forced the guidance of special employees. Establish and improve a cyber crisis emergency plan before the crisis hits, fully consider the situation that may occur when a cyber crisis occurs, and formulate in advance the actions, methods and employee furnishings that companies will adopt when a crisis occurs. So it may be useful to model the emergency response and emergency response pace when the network crisis occurs, and understand the tasks of each part.
3. Establish a network crisis monitoring system. The best idea to resolve the network crisis is early detection. This requires enterprises to establish a satisfactory network crisis monitoring system, and integrate the network crisis monitoring into the normal operation movement to prevent micro-duration. Perhaps the greatest time to annihilate the crisis is when it has not dispersed. The company's name and the company's primary product and service name are used to search for keywords, look at the news and comments associated with it, and report abnormalities in real time. Eradicating bad news is probably the cause of a network crisis; regularly check the security and stability of corporate network equipment and firewall systems, and update and upgrade anti-virus software and anti-hacker anti-attack software in real time, making corporate networks more secure.
It may be useful to raise your talents to withstand the cyber crisis. For example, this time after the hacking of the NetEase community, the team could not afford to use useful skills to implement maintenance, making the network unable to recover in real time, affirming that the company's network crisis management plan was inferior.
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Public Relations Company No. 9 is engaged in many years of network crisis public relations services. It has a technical team with rich practical experience, focusing on network public relations, crisis public relations, online marketing, negative message management, crisis management, public relations management and network promotion services. We are focused enough so we are more professional!