Why do internet PR
1. Conduct a network survey. It uses the high-tech expression methods of the Internet to create a corporate image, and provides a new way of thinking, planning ideas and communication media for modern public relations. In the context of economic globalization, the Internet makes a company's investigation of the market more extensive, in-depth, and faster, and the cost is lower. Social investigation and information dissemination using network public relations is often a magic weapon for companies to successfully plan and win.
2. Use the Internet to communicate with the public. In the e era, online public relations has become the main way for organizations to communicate with the public inside and outside. Using "blogs" to communicate with the public is an important form of online public relations today.
3. Integrated marketing in network public relations. Public relations activities on the Internet are only part of this "360 degree" concept, but it is a very important part.
4. Word-of-mouth communication on the Internet. Online PR
China's public relations industry and enterprises have their own portals and publicity platforms, which can exchange corporate information to domestic and foreign companies at the fastest speed. Dealing with public relations is of great importance to the country, enterprises, and individuals.
5. Crisis Management in
Network Public Relations (chǔ lǐ). With the Internet, a platform that can disseminate information at high speed, companies can face sudden public relations crises and methodically come up with coping strategies to quickly get the organization out of crisis.